Whitney Wolfe is unexpected app game-changer that most people may not have seen coming. In the dating app world there were only two types of scenarios where dating actually occurred. In the general realm of social media there was a community where people may start as friends and become more than that. This, however, was rare. For most people that wanted to meet singles online there was going to be a dating app like Match or eHarmony that would play the role of the middleman in these potential matchups.
What makes Whitney Wolfe different with her new innovative Bumble app is approach. She is creating Bumble as a company that provides a multitude of different possibilities. The difference is that these areas of the app are all separated to avoid confusion.
When people are looking for a business connection and a way to engage in networking they go with Bumble Bizz. They do not have to get clumped in with other singles that are looking for a mate through the Bumble dating portion of the app. The same thing goes with people that are looking for friends. There’s no need for someone that is only looking for friendship to get caught up in an area where they are being approached for dates. This is something that Whitney Wolfe was aware of as a needed platform for people to move back and forth between one or the other.
For other apps like Match and e-Harmony it was all about dating and nothing else. For applications like Facebook it was about building friendships and nothing else. LinkedIn would provide a professional networking connection, but there was no room to make friendships or match with other singles that were looking today. Bumble founder feared she’d be blacklisted after Tinder lawsuit.
Whitney Wolfe has appeared as the leader that knew how to implement all three things and still provide walls that gave people the necessary boundaries that they needed to keep these worlds separate. What is fascinating is that Whitney Wolfe managed to do all of these things under one roof. Bumble is the only company that she is over, but she is over so many different facets of relationship building. This is what makes her the billion-dollar app woman that has many opportunities in store in the future. She is part of a renaissance millennial movement of innovators that have ideas that are changing the way that people look at social media.
To know more click: here.